Our Team
Becky White
Becky has been running agencies since she was 24. Not dabbling, not assisting. Actually running them. That kind of track record doesn't just build experience, it builds an instinct for what works, what's coming, and what's worth paying attention to.
She's the person who already knows which brand is about to have its moment, which talent is worth backing, and which trend is genuinely worth your budget. Creative, well-connected, and with a genuine love of bringing the right people together.
She founded SALAD to build something that matched both her ambition and her vision of what a modern creative agency should look like.
Director
Esther Lister
Esther brings close to two decades of experience across fashion, PR and creative communications, with a particular passion for the industry's bigger picture.
She's the person in the room who has read the strategy document, spotted the opportunity nobody else has, and already has three ideas for how to take advantage of it.
Sharp, considered and genuinely invested in the future of Scotland's creative industries, Esther leads with both instinct and intelligence. She believes Scottish brands and talent deserve a louder voice. And she’s building SALAD to give them just that..
Director
Communications Assistant
Freya Egan
Freya is Glasgow-born, internationally curious, and exactly the kind of talent SALAD was built to champion. Having spent time in New York, Freya returned with a hunger for the industry and an eye for what's next. Bringing fresh energy and a genuinely global perspective to everything she works on.
The newest member of the team and already an essential one.